INTRODUCING LA CELLULA LAB

Taking on an impressive range and scale of projects from boutiques creation, shopping centres, exhibitions and visual merchandising activities, La Cellula is reliable and proud of close collaborative relationships with its clients with the goal of creating distinctive design that merges brands’ spirit and identity with the architecture.

Created in 2001, La Cellula is now part of the Iconia group, a leading provider of promotional solutions for high-end brands and products.

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  • On 16th January 2019, Longines inaugurated its first boutique in Melbourne, located in the heart of Collins Street, Melbourne’s premier shopping strip. “We are delighted to open our first Boutique in Melbourne and to offer our Aus...

  • La Cellula Lab is proud to be at the origin of the  2018 Longines Season Greetings boutiques and windows decoration concept....

  • La Cellula Lab is embracing the digital revolution with a dedicated Digital Retail innovation section. By developing and providing the latest customize shopping experience, we help you to stay ahead of the game....

  • The essential role of La Cellula Lab is to highlight the products, place them at the heart of an architectural showcase and give the consumer a unique experience. Using our 15 years of close collaboration with our clients, we have...

  • The fourth Tissot New York City Boutique has been unveiled at Westfield World Trade Centre Mall on 16 August 2016.  Designed by La Cellula Lab, this Flagship store, highlights the key brand values while its unique décor expresses ...

  • The merger of Lomb Art AG, La Cellula Lab S.r.l and Archimede s.r.l in August 2016, form the newly created Iconia Group, a leading provider of promotional solutions for high-end brands and products. Iconia Group’s product offering...